At the same time, Bill Gates creates Windows to utilize the graphical interface being used by Jobs which was originally invented by Xerox technicians. Eventually, a rift occurs within Apple between those who worked on Apple II and those working on the MAC. He then begins the creation of the Macintosh MAC. Jobs is given full demonstrations of the computers and understands the potential behind the new technology. Ultimately, they reject the new innovations. The Xerox executives had been given a demonstration of their new technology, but the old-school executives couldn't understand its potential as benefiting their company. Gates created Microsoft and licensed an operating for IBM which would become MS-DOS, bought from a small fledging software company in Seattle for $50,000, although Wikipedia's article on the subject states it was $75,000.Then Jobs and his colleagues are brought to the Xerox development center where technicians were creating a computer with graphical interface. Jobs and Woz founded Apple and created the first personal computer, the Apple I and Apple II. Began their careers in garages and motels would mold what would become the entire PC market.